We highlight the three main components of a successful marketing campaign and what a mortgage marketing and real estate marketing campaign should include. This is an important first step to learning what WORKS and what doesn’t when it comes to marketing successfully to your Sphere Of Influence.

 

 

 

 

This is an in-depth look at the Exodus Newsletter. Learn how a newsletter works, why mortgage and real estate marketing benefit from a newsletter, and why it should be the foundation of your marketing efforts. The value of understanding how to get the most out of your newsletter IS the difference between failure and success.
The Exodus Learning Center is available to our clients 24/7 with a complete and in-depth tutorial environment, rich in free resources on mortgage marketing and direct marketing concepts. We’re proud to provide a full education on how to make the most of your newsletters. We are fully focused on your success!

Exodus Marketing Group and our account rep, Keith Shapiro, have been helping my production partner and I at Citywide Home Loans to produce almost 1,000 monthly newsletters to our past clients and realtors/referral partners and sphere of influence. We’ve used Exodus Marketing Group for the past 7 years. They are very knowledgeable, always punctual, extremely easy to work with and always available. I have full confidence every month when our newsletters go out that everything was handled correctly and professionally. Keith has always been very quick and helpful with any questions, concerns we have as well as help we need. I would highly recommend Exodus Marketing Group without hesitation to anyone in need of Mortgage Marketing or Real Estate Marketing Service!” December 30, 2011

David Nelson

Loan Originator, Citywide Home Loans

Exodus Marketing has been a staple of my referral marketing efforts and has resulted in both new business and existing client retention. Keith Shapiro has always been available to help start up the marketing effort with Exodus as well as help maintain the marketing piece as it suits my needs. Exodus Marketing Group are an integral part of my business and the results from working with them have been beyond my expectations. I would highly recommend Keith and Exodus Marketing to any loan officer, broker or realtor looking to generate more business and maintain critical relationships.” January 19, 2012

Viral -Vic- Joshi

Loan Originator, C2 Financial Corporation

I would NEVER imagine not putting myself in front of my clients every single month. I train and teach this as well. I get a consistent one to two clients A MONTH from each newsletter that goes out. I have a database sending only about 300, not thousands. What better way to do this than with a high quality newsletter done for you with the ability to customize monthly (which I always do). And the mailing? A no brainer! A few clicks and it’s DONE!! I have preached the quality and benefit of your service and product far and wide. I have used other providers in the past, and investigated many more, and you are head and shoulders above the pack! Many of my colleagues have now added Exodus Marketing Group newsletters to their business plan and are thrilled! John Harding

Loan Originator, First Call Mortgage

CONSISTENCY IS THE KEY, IT’S NOT THE 1ST MONTH, IT’S THE 13TH, 25TH AND IN MY CASE 1,000TH MONTH. YOU GET THE IDEA. IN THE MIND OF MY CLIENTS, I’M ALWAYS HERE, UPS, DOWNS OR WHATEVER, THEY KNOW I’M HERE AND KICKING ASS IN THE BUSINESS. MY CLIENTS KNOW MY KIDS NAMES, KNOW WHEN MY WIFE IS DUE AND KNOW MORE ABOUT ME THAN MOST OF PEOPLE’S OWN FAMILIES. THAT IS A GIFT, IT’S A GIFT OF COMMUNICATION, THAT CONNECTION BETWEEN ME AND MY CLIENTS EARNS ME A 7 FIGURE A YEAR INCOME. NO- YOU CAN’T OVER COMMUNICATE, THAT IS BS. IT’S TOUGH TO DO IT MONTHLY BUT I’VE GROWN TO LOVE THE WRITING AND I LOVE MY CLIENTS KNOW MY KIDS NAMES. THE TRUTH IS PEOPLE ARE AFRAID TO SHARE SOME OF THEMSELVES, AFRAID TO WRITE (WHAT WILL I WRITE ABOUT?) AND AFRAID OF REJECTION. GET OVER IT, GET OUT THERE AND PUT A DENT IN THE UNIVERSE! BEST WISHES, Josh Mettle

Loan Originator, Citywide Home Loans

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